{"id":27,"date":"2026-04-01T22:21:05","date_gmt":"2026-04-01T20:21:05","guid":{"rendered":"http:\/\/jokerchips.de\/datenschutzerklaerung\/"},"modified":"2026-09-07T19:01:42","modified_gmt":"2026-09-07T17:01:42","slug":"datenschutzerklaerung","status":"publish","type":"page","link":"https:\/\/jokerchips.de\/cs\/datenschutzerklaerung\/","title":{"rendered":"Datenschutzerkl\u00e4rung"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">Jokerchips, Gregor Oliver Staudinger<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jokerchips<br>Gregor Oliver Staudinger<br>Siedlungssteige 8<br>94244 Teisnach<br>N\u011bmecko<br>E-mail: <a href=\"mailto:info@jokerchips.de\">info@jokerchips.de<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stav ke dni: 04. z\u00e1\u0159\u00ed 2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Obecn\u00e9 informace a spr\u00e1vce<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Ochrana osobn\u00edch \u00fadaj\u016f je pro Jokerchips d\u016fle\u017eit\u00e1. Tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f informuj\u00ed o tom, jak\u00e9 osobn\u00ed \u00fadaje mohou b\u00fdt zpracov\u00e1v\u00e1ny p\u0159i pou\u017e\u00edv\u00e1n\u00ed internetov\u00fdch slu\u017eeb a internetov\u00e9ho obchodu, p\u0159i objedn\u00e1vk\u00e1ch, dotazech, platb\u00e1ch, dod\u00e1vk\u00e1ch, pou\u017e\u00edv\u00e1n\u00ed soci\u00e1ln\u00edch m\u00e9di\u00ed a dal\u0161\u00edch kontaktech s Jokerchips, za jak\u00fdmi \u00fa\u010dely se tak d\u011bje a jak\u00e1 pr\u00e1va n\u00e1le\u017e\u00ed dot\u010den\u00fdm osob\u00e1m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Spr\u00e1vcem ve smyslu obecn\u00e9ho na\u0159\u00edzen\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f (GDPR) je:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jokerchips<br>Gregor Oliver Staudinger<br>Siedlungssteige 8<br>94244 Teisnach<br>N\u011bmecko<br>E-mail: <a href=\"mailto:info@jokerchips.de\">info@jokerchips.de<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Osobn\u00edmi \u00fadaji jsou ve\u0161ker\u00e9 informace vztahuj\u00edc\u00ed se k identifikovan\u00e9 nebo identifikovateln\u00e9 fyzick\u00e9 osob\u011b. Mohou sem pat\u0159it zejm\u00e9na jm\u00e9no, adresa, e-mailov\u00e1 adresa, telefonn\u00ed \u010d\u00edslo, IP adresa, \u00fadaje o z\u00e1kazn\u00edkovi a objedn\u00e1vce, platebn\u00ed informace, komunika\u010dn\u00ed \u00fadaje, informace o za\u0159\u00edzen\u00ed a prohl\u00ed\u017ee\u010di a \u00fadaje o pou\u017e\u00edv\u00e1n\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Pr\u00e1vn\u00ed z\u00e1klady zpracov\u00e1n\u00ed \u00fadaj\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Osobn\u00ed \u00fadaje jsou zpracov\u00e1v\u00e1ny pouze tehdy, pokud pro to existuje pr\u00e1vn\u00ed z\u00e1klad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Pokud je zpracov\u00e1n\u00ed nezbytn\u00e9 pro pln\u011bn\u00ed smlouvy s dot\u010denou osobou nebo pro proveden\u00ed opat\u0159en\u00ed p\u0159ed uzav\u0159en\u00edm smlouvy, prob\u00edh\u00e1 zejm\u00e9na na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. b GDPR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pokud je zpracov\u00e1n\u00ed nezbytn\u00e9 pro spln\u011bn\u00ed pr\u00e1vn\u00ed povinnosti, prob\u00edh\u00e1 na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. c GDPR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pokud je zpracov\u00e1n\u00ed nezbytn\u00e9 pro ochranu opr\u00e1vn\u011bn\u00fdch z\u00e1jm\u016f Jokerchips nebo t\u0159et\u00ed osoby a nep\u0159eva\u017euj\u00ed nad nimi z\u00e1jmy, z\u00e1kladn\u00ed pr\u00e1va nebo svobody dot\u010den\u00e9 osoby, prob\u00edh\u00e1 na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Opr\u00e1vn\u011bn\u00e9 z\u00e1jmy mohou spo\u010d\u00edvat zejm\u00e9na v bezpe\u010dn\u00e9m a hospod\u00e1rn\u00e9m provozu internetov\u00e9ho obchodu, IT bezpe\u010dnosti, prevenci podvod\u016f a zneu\u017eit\u00ed, uplat\u0148ov\u00e1n\u00ed nebo obran\u011b pr\u00e1vn\u00edch n\u00e1rok\u016f, zlep\u0161ov\u00e1n\u00ed nab\u00eddek a p\u0159\u00edm\u00e9m marketingu v z\u00e1konem povolen\u00e9m rozsahu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Pokud je z\u00edsk\u00e1v\u00e1n souhlas, prob\u00edh\u00e1 zpracov\u00e1n\u00ed na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a GDPR. Ud\u011blen\u00fd souhlas lze kdykoli odvolat s \u00fa\u010dinky do budoucna.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(6) Pro ukl\u00e1d\u00e1n\u00ed informac\u00ed do koncov\u00e9ho za\u0159\u00edzen\u00ed u\u017eivatele nebo p\u0159\u00edstup k informac\u00edm ji\u017e v tomto za\u0159\u00edzen\u00ed ulo\u017een\u00fdm plat\u00ed nav\u00edc z\u00e1konn\u00e1 ustanoven\u00ed, zejm\u00e9na \u00a7 25 TDDDG. Pokud je k tomu vy\u017eadov\u00e1n souhlas, doch\u00e1z\u00ed k p\u0159\u00edstupu nebo ukl\u00e1d\u00e1n\u00ed a\u017e po jeho ud\u011blen\u00ed. Technicky nezbytn\u00e9 operace mohou b\u00fdt za spln\u011bn\u00ed z\u00e1konn\u00fdch podm\u00ednek prov\u00e1d\u011bny bez souhlasu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Hosting, servery, s\u00edt\u011b pro doru\u010dov\u00e1n\u00ed obsahu a technick\u00e9 poskytov\u00e1n\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Pro poskytov\u00e1n\u00ed a bezpe\u010dn\u00fd provoz webov\u00fdch str\u00e1nek a internetov\u00e9ho obchodu mohou b\u00fdt vyu\u017e\u00edv\u00e1ni poskytovatel\u00e9 hostingu, serverov\u00fdch slu\u017eeb, dom\u00e9n, DNS, CDN, cache, bezpe\u010dnostn\u00edch slu\u017eeb, z\u00e1lohov\u00e1n\u00ed a srovnateln\u00fdch IT slu\u017eeb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) P\u0159i n\u00e1v\u0161t\u011bv\u011b webov\u00fdch str\u00e1nek mohou b\u00fdt zpracov\u00e1v\u00e1ny zejm\u00e9na n\u00e1sleduj\u00edc\u00ed \u00fadaje:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">IP adresa, datum a \u010das p\u0159\u00edstupu, nav\u0161t\u00edven\u00e1 str\u00e1nka nebo soubor, objem p\u0159enesen\u00fdch dat, URL odkazuj\u00edc\u00ed str\u00e1nky, typ a verze prohl\u00ed\u017ee\u010de, opera\u010dn\u00ed syst\u00e9m, informace o za\u0159\u00edzen\u00ed, n\u00e1zev hostitele a \u00fadaje o stavu a chyb\u00e1ch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Zpracov\u00e1n\u00ed slou\u017e\u00ed zejm\u00e9na k technick\u00e9mu poskytov\u00e1n\u00ed webov\u00fdch str\u00e1nek, zaji\u0161t\u011bn\u00ed stability a bezpe\u010dnosti, anal\u00fdze chyb, ochran\u011b p\u0159ed \u00fatoky a zneu\u017eit\u00edm a technick\u00e9 spr\u00e1v\u011b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pr\u00e1vn\u00edm z\u00e1kladem je, pokud zpracov\u00e1n\u00ed ji\u017e nen\u00ed nezbytn\u00e9 pro pln\u011bn\u00ed smlouvy, \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Opr\u00e1vn\u011bn\u00fd z\u00e1jem spo\u010d\u00edv\u00e1 v bezpe\u010dn\u00e9m, stabiln\u00edm a funk\u010dn\u00edm provozu internetov\u00e9 nab\u00eddky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Pokud poskytovatel\u00e9 hostingu nebo IT slu\u017eeb zpracov\u00e1vaj\u00ed osobn\u00ed \u00fadaje jm\u00e9nem Jokerchips, jsou v p\u0159\u00edpad\u011b pot\u0159eby uzav\u00edr\u00e1ny smlouvy o zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. WordPress, WooCommerce, Divi a roz\u0161\u00ed\u0159en\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Webov\u00e9 str\u00e1nky mohou b\u00fdt zalo\u017eeny na redak\u010dn\u00edm syst\u00e9mu WordPress a pro provoz internetov\u00e9ho obchodu mohou pou\u017e\u00edvat WooCommerce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) WooCommerce zpracov\u00e1v\u00e1 podle konkr\u00e9tn\u00edho zp\u016fsobu pou\u017e\u00edv\u00e1n\u00ed zejm\u00e9na \u00fadaje o produktech, ko\u0161\u00edku, objedn\u00e1vk\u00e1ch, z\u00e1kazn\u00edc\u00edch, faktur\u00e1ch, dod\u00e1vk\u00e1ch, kontaktech, zp\u016fsobech platby a \u00fa\u010dtech. WooCommerce standardn\u011b ukl\u00e1d\u00e1 mimo jin\u00e9 objednan\u00e9 produkty, \u010das objedn\u00e1vky, jm\u00e9no, e-mailovou adresu, telefonn\u00ed \u010d\u00edslo, faktura\u010dn\u00ed a p\u0159\u00edpadn\u011b dodac\u00ed adresu a informace o pou\u017eit\u00e9m zp\u016fsobu platby. (WooCommerce)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pro tvorbu webov\u00fdch str\u00e1nek m\u016f\u017ee b\u00fdt pou\u017e\u00edv\u00e1n Divi od spole\u010dnosti Elegant Themes. Divi m\u016f\u017ee zejm\u00e9na dynamicky zobrazovat obsah z WordPressu, WooCommerce, vlastn\u00edch pol\u00ed a datab\u00e1ze WordPress. (Centrum n\u00e1pov\u011bdy Elegant Themes)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) V z\u00e1vislosti na konfiguraci mohou WordPress, WooCommerce, Divi a pou\u017e\u00edvan\u00e1 t\u00e9mata, pluginy a roz\u0161\u00ed\u0159en\u00ed vyu\u017e\u00edvat soubory cookie, Local Storage, Session Storage nebo srovnateln\u00e9 technologie nebo ukl\u00e1dat data v datab\u00e1zi WordPress.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Mohou b\u00fdt pou\u017e\u00edv\u00e1na zejm\u00e9na roz\u0161\u00ed\u0159en\u00ed pro ko\u0161\u00edk a pokladnu, zobrazen\u00ed produkt\u016f, produktov\u00e9 galerie, vyhled\u00e1v\u00e1n\u00ed, z\u00e1kaznick\u00e9 \u00fa\u010dty, faktury a dokumenty PDF, dopravu, zpracov\u00e1n\u00ed plateb, spr\u00e1vu skladu, hodnocen\u00ed, kup\u00f3ny, zas\u00edl\u00e1n\u00ed e-mail\u016f, formul\u00e1\u0159e, SEO, p\u0159eklady, bezpe\u010dnostn\u00ed funkce, ochranu proti spamu a bot\u016fm, z\u00e1lohy, caching, optimalizaci v\u00fdkonu, spr\u00e1vu souhlas\u016f, analytiku, marketing, soci\u00e1ln\u00ed m\u00e9dia a dal\u0161\u00ed funkce obchodu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(6) Pokud roz\u0161\u00ed\u0159en\u00ed p\u0159ed\u00e1vaj\u00ed data extern\u00edm slu\u017eb\u00e1m, prob\u00edh\u00e1 zpracov\u00e1n\u00ed podle p\u0159\u00edslu\u0161n\u00e9ho \u00fa\u010delu a odpov\u00eddaj\u00edc\u00edho pr\u00e1vn\u00edho z\u00e1kladu. WooCommerce uv\u00e1d\u00ed, \u017ee roz\u0161\u00ed\u0159en\u00ed mohou nap\u0159\u00edklad p\u0159ed\u00e1vat \u00fadaje poskytovatel\u016fm platebn\u00edch slu\u017eeb, p\u0159epravn\u00edm slu\u017eb\u00e1m, e-mailov\u00fdm, analytick\u00fdm, reportingov\u00fdm a dal\u0161\u00edm extern\u00edm slu\u017eb\u00e1m. (WooCommerce)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Soubory cookie a podobn\u00e9 technologie<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Jokerchips m\u016f\u017ee pou\u017e\u00edvat soubory cookie a podobn\u00e9 technologie. Pat\u0159\u00ed mezi n\u011b zejm\u00e9na soubory cookie, pixely, tagy, Local Storage, Session Storage a podobn\u00e9 technologie ukl\u00e1d\u00e1n\u00ed nebo p\u0159\u00edstupu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Technicky nezbytn\u00e9 technologie mohou b\u00fdt pot\u0159ebn\u00e9 zejm\u00e9na pro ko\u0161\u00edk, pokladnu, p\u0159ihl\u00e1\u0161en\u00ed, z\u00e1kaznick\u00fd \u00fa\u010det, bezpe\u010dnost, nastaven\u00ed jazyka, nastaven\u00ed souhlas\u016f, rozlo\u017een\u00ed z\u00e1t\u011b\u017ee a dal\u0161\u00ed funkce v\u00fdslovn\u011b po\u017eadovan\u00e9 u\u017eivatelem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Technologie, kter\u00e9 nejsou nezbytn\u011b nutn\u00e9, zejm\u00e9na pro analytiku, m\u011b\u0159en\u00ed dosahu, marketing, remarketing, personalizovanou reklamu nebo podobn\u00e9 \u00fa\u010dely, jsou - pokud to vy\u017eaduje z\u00e1kon - pou\u017e\u00edv\u00e1ny a\u017e po z\u00edsk\u00e1n\u00ed p\u0159\u00edslu\u0161n\u00e9ho souhlasu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Spr\u00e1va souhlas\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Pro spr\u00e1vu souhlas\u016f m\u016f\u017ee b\u00fdt pou\u017e\u00edv\u00e1n syst\u00e9m pro spr\u00e1vu souhlas\u016f nebo banner se soubory cookie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) V t\u00e9to souvislosti mohou b\u00fdt zpracov\u00e1v\u00e1ny zejm\u00e9na ud\u011blen\u00e9 nebo odm\u00edtnut\u00e9 souhlasy, \u010das rozhodnut\u00ed, stav souhlasu, technick\u00e9 identifik\u00e1tory, informace o prohl\u00ed\u017ee\u010di a za\u0159\u00edzen\u00ed a p\u0159\u00edpadn\u011b zkr\u00e1cen\u00e1 nebo \u00fapln\u00e1 IP adresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Zpracov\u00e1n\u00ed slou\u017e\u00ed zejm\u00e9na k dolo\u017een\u00ed a spr\u00e1v\u011b souhlas\u016f a nastaven\u00ed v oblasti ochrany osobn\u00edch \u00fadaj\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) U\u017eivatel\u00e9 mohou m\u011bnit sv\u00e1 rozhodnut\u00ed o souhlasu prost\u0159ednictv\u00edm dostupn\u00fdch nastaven\u00ed ochrany osobn\u00edch \u00fadaj\u016f nebo soubor\u016f cookie, pokud je takov\u00e1 funkce poskytov\u00e1na.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. Internetov\u00fd obchod, ko\u0161\u00edk, pokladna a objedn\u00e1vky<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) P\u0159i objedn\u00e1vce zpracov\u00e1v\u00e1 Jokerchips \u00fadaje pot\u0159ebn\u00e9 pro zah\u00e1jen\u00ed, uzav\u0159en\u00ed a pln\u011bn\u00ed smlouvy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Mohou mezi n\u011b pat\u0159it zejm\u00e9na:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">jm\u00e9no, firma, faktura\u010dn\u00ed adresa, dodac\u00ed adresa, e-mailov\u00e1 adresa, telefonn\u00ed \u010d\u00edslo, \u010d\u00edslo z\u00e1kazn\u00edka a objedn\u00e1vky, objednan\u00e9 zbo\u017e\u00ed, mno\u017estv\u00ed, ceny, kup\u00f3ny a slevy, zp\u016fsob a stav platby, zp\u016fsob dopravy, stav doru\u010den\u00ed, komunika\u010dn\u00ed \u00fadaje, IP adresa a p\u0159\u00edpadn\u011b individu\u00e1ln\u00ed n\u00e1vrhov\u00e1 data p\u0159edan\u00e1 z\u00e1kazn\u00edkem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Zpracov\u00e1n\u00ed prob\u00edh\u00e1 zejm\u00e9na za \u00fa\u010delem vy\u0159\u00edzen\u00ed a realizace objedn\u00e1vky, zpracov\u00e1n\u00ed plateb, dod\u00e1n\u00ed, vystaven\u00ed faktury, komunikace se z\u00e1kazn\u00edkem a \u0159e\u0161en\u00ed z\u00e1ru\u010dn\u00edch, odstupovac\u00edch a dal\u0161\u00edch smluvn\u00edch z\u00e1le\u017eitost\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pr\u00e1vn\u00edm z\u00e1kladem je \u010dl. 6 odst. 1 p\u00edsm. b GDPR a ve vztahu k z\u00e1konn\u00fdm povinnostem uchov\u00e1v\u00e1n\u00ed a dolo\u017een\u00ed \u010dl. 6 odst. 1 p\u00edsm. c GDPR.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8. Z\u00e1kaznick\u00fd \u00fa\u010det<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Pokud Jokerchips umo\u017e\u0148uje z\u0159\u00edzen\u00ed z\u00e1kaznick\u00e9ho \u00fa\u010dtu, zpracov\u00e1vaj\u00ed se registra\u010dn\u00ed a \u00fa\u010dtov\u00e9 \u00fadaje pot\u0159ebn\u00e9 k jeho veden\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Mohou sem pat\u0159it zejm\u00e9na jm\u00e9no, adresa, e-mailov\u00e1 adresa, u\u017eivatelsk\u00e9 jm\u00e9no, \u0161ifrovan\u011b ulo\u017een\u00e9 p\u0159\u00edstupov\u00e9 \u00fadaje a historie objedn\u00e1vek a \u00fa\u010dtu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Zpracov\u00e1n\u00ed slou\u017e\u00ed k poskytov\u00e1n\u00ed a spr\u00e1v\u011b z\u00e1kaznick\u00e9ho \u00fa\u010dtu a ke zjednodu\u0161en\u00ed budouc\u00edch objedn\u00e1vek.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Individu\u00e1ln\u00ed produkty a soubory poskytnut\u00e9 z\u00e1kazn\u00edkem<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) U personalizovan\u00fdch nebo individu\u00e1ln\u011b vyr\u00e1b\u011bn\u00fdch produkt\u016f mohou b\u00fdt zpracov\u00e1v\u00e1ny dal\u0161\u00ed osobn\u00ed \u00fadaje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Mohou to b\u00fdt zejm\u00e9na jm\u00e9na, texty, obr\u00e1zky, fotografie, loga, grafiky, n\u00e1vrhy, rozvr\u017een\u00ed, komunika\u010dn\u00ed a schvalovac\u00ed \u00fadaje a dal\u0161\u00ed soubory a informace p\u0159edan\u00e9 z\u00e1kazn\u00edkem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Zpracov\u00e1n\u00ed prob\u00edh\u00e1 za \u00fa\u010delem p\u0159\u00edpravy nab\u00eddky, n\u00e1vrhu, koordinace, schv\u00e1len\u00ed a v\u00fdroby objednan\u00e9ho produktu na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. b GDPR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pokud jsou k v\u00fdrob\u011b vyu\u017e\u00edv\u00e1ni extern\u00ed v\u00fdrobci, tisk\u00e1rny, v\u00fdrobn\u00ed z\u00e1vody nebo jin\u00ed poskytovatel\u00e9 slu\u017eeb, mohou jim b\u00fdt p\u0159ed\u00e1ny \u00fadaje a soubory nezbytn\u00e9 k v\u00fdrob\u011b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) P\u0159i v\u00fdrob\u011b mimo Evropsk\u00fd hospod\u00e1\u0159sk\u00fd prostor mohou b\u00fdt v p\u0159\u00edpad\u011b pot\u0159eby \u00fadaje p\u0159ed\u00e1v\u00e1ny do t\u0159et\u00edch zem\u00ed. Plat\u00ed p\u0159itom z\u00e1sady uveden\u00e9 v bod\u011b 26.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">10. Kontaktov\u00e1n\u00ed, e-mail a telefon<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) P\u0159i kontaktov\u00e1n\u00ed e-mailem, kontaktn\u00edm formul\u00e1\u0159em, telefonem, po\u0161tou nebo jin\u00fdmi komunika\u010dn\u00edmi cestami zpracov\u00e1v\u00e1 Jokerchips \u00fadaje sd\u011blen\u00e9 p\u0159\u00edslu\u0161n\u00fdm u\u017eivatelem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Mohou to b\u00fdt zejm\u00e9na jm\u00e9no, e-mailov\u00e1 adresa, telefonn\u00ed \u010d\u00edslo, z\u00e1kaznick\u00e9 \u010d\u00edslo, \u010d\u00edslo objedn\u00e1vky a obsah dotazu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pokud se dotaz t\u00fdk\u00e1 smlouvy nebo p\u0159edsmluvn\u00edch opat\u0159en\u00ed, prob\u00edh\u00e1 zpracov\u00e1n\u00ed na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. b GDPR. V ostatn\u00edch p\u0159\u00edpadech m\u016f\u017ee b\u00fdt zalo\u017eeno na \u010dl. 6 odst. 1 p\u00edsm. f GDPR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pro e-mailovou komunikaci mohou b\u00fdt vyu\u017e\u00edv\u00e1ni poskytovatel\u00e9 hostingu, po\u0161tovn\u00edch server\u016f, spamov\u00fdch filtr\u016f, bezpe\u010dnostn\u00edch, archiva\u010dn\u00edch a dal\u0161\u00edch e-mailov\u00fdch slu\u017eeb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">11. Automatick\u00e9 a transak\u010dn\u00ed e-maily<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">WooCommerce, WordPress nebo pou\u017e\u00edvan\u00e1 roz\u0161\u00ed\u0159en\u00ed mohou spou\u0161t\u011bt automatizovan\u00e9 e-maily, zejm\u00e9na potvrzen\u00ed objedn\u00e1vek, platebn\u00ed informace, faktury, informace o odesl\u00e1n\u00ed, e-maily k heslu a z\u00e1kaznick\u00e9mu \u00fa\u010dtu, zm\u011bny stavu a dal\u0161\u00ed zpr\u00e1vy souvisej\u00edc\u00ed se smlouvou. Zpracov\u00e1vaj\u00ed se p\u0159itom zejm\u00e9na e-mailov\u00e1 adresa, jm\u00e9no, \u00fadaje o objedn\u00e1vce a smlouv\u011b. Pr\u00e1vn\u00edm z\u00e1kladem je zejm\u00e9na \u010dl. 6 odst. 1 p\u00edsm. b GDPR.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">12. Newsletter a e-mailov\u00fd marketing<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Pokud jsou nab\u00edzeny newslettery nebo jin\u00e9 elektronick\u00e9 reklamn\u00ed zpr\u00e1vy, zpracov\u00e1v\u00e1 se zejm\u00e9na e-mailov\u00e1 adresa, p\u0159\u00edpadn\u011b jm\u00e9no, \u010das a doklad o p\u0159ihl\u00e1\u0161en\u00ed a technick\u00e9 protokolovac\u00ed \u00fadaje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Pokud je to nutn\u00e9, prob\u00edh\u00e1 zas\u00edl\u00e1n\u00ed na z\u00e1klad\u011b souhlasu. Pro zabezpe\u010den\u00ed p\u0159ihl\u00e1\u0161en\u00ed m\u016f\u017ee b\u00fdt pou\u017eit postup double opt-in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pokud je v\u016f\u010di st\u00e1vaj\u00edc\u00edm z\u00e1kazn\u00edk\u016fm prov\u00e1d\u011bna reklama povolen\u00e1 z\u00e1konem, m\u016f\u017ee zpracov\u00e1n\u00ed vych\u00e1zet z p\u0159\u00edslu\u0161n\u00fdch z\u00e1konn\u00fdch podm\u00ednek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pro newslettery mohou b\u00fdt vyu\u017e\u00edv\u00e1ni extern\u00ed poskytovatel\u00e9 rozes\u00edlac\u00edch a marketingov\u00fdch slu\u017eeb, nap\u0159\u00edklad Brevo\/Sendinblue, Mailchimp, CleverReach, MailPoet nebo srovnateln\u00ed poskytovatel\u00e9, pokud jsou skute\u010dn\u011b pou\u017e\u00edv\u00e1ni.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Souhlas lze kdykoli odvolat s \u00fa\u010dinky do budoucna.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">13. Zpracov\u00e1n\u00ed plateb<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Za \u00fa\u010delem zpracov\u00e1n\u00ed plateb jsou v z\u00e1vislosti na zp\u016fsobu platby nab\u00edzen\u00e9m v konkr\u00e9tn\u00edm objedn\u00e1vkov\u00e9m procesu a zvolen\u00e9m z\u00e1kazn\u00edkem p\u0159ed\u00e1v\u00e1ny \u00fadaje bank\u00e1m, \u00fav\u011brov\u00fdm instituc\u00edm, kartov\u00fdm spole\u010dnostem a poskytovatel\u016fm platebn\u00edch slu\u017eeb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) P\u0159ed\u00e1van\u00e9 \u00fadaje mohou zahrnovat zejm\u00e9na jm\u00e9no, faktura\u010dn\u00ed adresu, e-mailovou adresu, \u010d\u00edslo objedn\u00e1vky, \u010d\u00e1stku faktury, m\u011bnu, zp\u016fsob platby, identifik\u00e1tory transakc\u00ed a dal\u0161\u00ed informace nezbytn\u00e9 pro zpracov\u00e1n\u00ed platby.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pr\u00e1vn\u00edm z\u00e1kladem je zpravidla \u010dl. 6 odst. 1 p\u00edsm. b GDPR. Pokud poskytovatel\u00e9 zpracov\u00e1vaj\u00ed \u00fadaje pro vlastn\u00ed z\u00e1konn\u00e9 \u00fa\u010dely, zejm\u00e9na pro kontroly proti pran\u00ed \u0161pinav\u00fdch pen\u011bz, ov\u011b\u0159en\u00ed identity, bezpe\u010dnostn\u00ed kontroly, kontroly podvod\u016f nebo \u00fav\u011bruschopnosti, prob\u00edh\u00e1 toto zpracov\u00e1n\u00ed podle pr\u00e1vn\u00edch z\u00e1klad\u016f platn\u00fdch pro dan\u00e9ho poskytovatele.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) V z\u00e1vislosti na konkr\u00e9tn\u00ed nab\u00eddce mohou b\u00fdt pou\u017e\u00edv\u00e1ny zejm\u00e9na n\u00e1sleduj\u00edc\u00ed zp\u016fsoby platby a poskytovatel\u00e9:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PayPal a zp\u016fsoby platby nab\u00edzen\u00e9 prost\u0159ednictv\u00edm PayPal, platby kreditn\u00edmi a debetn\u00edmi kartami, PayPal Checkout, PayPal Express a srovnateln\u00e9 slu\u017eby PayPal;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stripe a zp\u016fsoby platby zpracov\u00e1van\u00e9 prost\u0159ednictv\u00edm Stripe;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Klarna a zp\u016fsoby platby nab\u00edzen\u00e9 prost\u0159ednictv\u00edm Klarna, zejm\u00e9na faktura, spl\u00e1tkov\u00fd prodej nebo okam\u017eit\u00e9\/bankovn\u00ed platby;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apple Pay;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google Pay;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amazon Pay;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SEPA inkaso;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u00e9 kreditn\u00edch a debetn\u00edch karet, jako jsou Visa, Mastercard a American Express;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">bankovn\u00ed p\u0159evod\/platba p\u0159edem;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">a dal\u0161\u00ed poskytovatel\u00e9 platebn\u00edch slu\u017eeb a zp\u016fsoby platby nab\u00edzen\u00e9 v konkr\u00e9tn\u00edm objedn\u00e1vkov\u00e9m procesu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Kter\u00e9 zp\u016fsoby platby jsou skute\u010dn\u011b k dispozici, vypl\u00fdv\u00e1 z p\u0159\u00edslu\u0161n\u00e9ho objedn\u00e1vkov\u00e9ho procesu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(6) Poskytovatel\u00e9 platebn\u00edch slu\u017eeb mohou osobn\u00ed \u00fadaje z\u010d\u00e1sti zpracov\u00e1vat ve vlastn\u00ed odpov\u011bdnosti podle p\u0159edpis\u016f o ochran\u011b osobn\u00edch \u00fadaj\u016f. PayPal nap\u0159\u00edklad popisuje zpracov\u00e1n\u00ed identifika\u010dn\u00edch, finan\u010dn\u00edch, transak\u010dn\u00edch, za\u0159\u00edzen\u00ed a sledovac\u00edch \u00fadaj\u016f; Stripe m\u016f\u017ee podle konkr\u00e9tn\u00ed \u010dinnosti vystupovat jako spr\u00e1vce nebo zpracovatel; Klarna zpracov\u00e1v\u00e1 p\u0159i odpov\u00eddaj\u00edc\u00edch zp\u016fsobech platby mimo jin\u00e9 kontaktn\u00ed a identifika\u010dn\u00ed \u00fadaje a m\u016f\u017ee prov\u00e1d\u011bt \u00fav\u011brov\u00e9 a podvodn\u00e9 kontroly. (PayPal)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">14. Prevence podvod\u016f, kontrola \u00fav\u011bruschopnosti a bezpe\u010dnost plateb<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Pokud je to pro nab\u00edzen\u00fd zp\u016fsob platby nezbytn\u00e9 a pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9, mohou poskytovatel\u00e9 platebn\u00edch slu\u017eeb nebo jin\u00e9 k tomu vyu\u017e\u00edvan\u00e9 subjekty prov\u00e1d\u011bt kontroly identity, \u00fav\u011bruschopnosti, rizika nebo podvod\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) K tomu m\u016f\u017ee doch\u00e1zet zejm\u00e9na p\u0159i n\u00e1kupu na fakturu, spl\u00e1tkov\u00e9m prodeji nebo u n\u011bkter\u00fdch platebn\u00edch slu\u017eeb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Druh a rozsah zpracov\u00e1n\u00ed se \u0159\u00edd\u00ed konkr\u00e9tn\u011b zvolen\u00fdm zp\u016fsobem platby a p\u0159\u00edslu\u0161n\u00fdm poskytovatelem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">15. Fakturace, \u00fa\u010detnictv\u00ed a z\u00e1konn\u00e9 uchov\u00e1v\u00e1n\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) \u00dadaje o objedn\u00e1vk\u00e1ch, faktur\u00e1ch, platb\u00e1ch a smlouv\u00e1ch mohou b\u00fdt zpracov\u00e1v\u00e1ny a uchov\u00e1v\u00e1ny za \u00fa\u010delem fakturace, \u00fa\u010detnictv\u00ed, da\u0148ov\u00fdch p\u0159izn\u00e1n\u00ed a pln\u011bn\u00ed obchodn\u011bpr\u00e1vn\u00edch a da\u0148ov\u00fdch povinnost\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) P\u0159\u00edjemci osobn\u00edch \u00fadaj\u016f mohou b\u00fdt v t\u00e9to souvislosti zejm\u00e9na da\u0148ov\u00ed poradci, \u00fa\u010detn\u00ed slu\u017eby, banky, finan\u010dn\u00ed \u00fa\u0159ady a dal\u0161\u00ed z\u00e1konem stanoven\u00e9 subjekty.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pr\u00e1vn\u00edmi z\u00e1klady jsou zejm\u00e9na \u010dl. 6 odst. 1 p\u00edsm. c GDPR a p\u0159\u00edslu\u0161n\u00e9 obchodn\u011bpr\u00e1vn\u00ed a da\u0148ov\u00e9 p\u0159edpisy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">16. Doprava, logistika a sledov\u00e1n\u00ed z\u00e1silek<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Za \u00fa\u010delem doru\u010den\u00ed objednan\u00e9ho zbo\u017e\u00ed jsou pot\u0159ebn\u00e9 \u00fadaje p\u0159ed\u00e1v\u00e1ny p\u0159\u00edslu\u0161n\u00e9mu pov\u011b\u0159en\u00e9mu poskytovateli p\u0159epravn\u00edch, dopravn\u00edch, logistick\u00fdch nebo doru\u010dovac\u00edch slu\u017eeb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Mohou sem pat\u0159it zejm\u00e9na jm\u00e9no, dodac\u00ed adresa, \u00fadaje o objedn\u00e1vce nebo z\u00e1silce a, pokud je to nezbytn\u00e9 a pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9, e-mailov\u00e1 adresa a telefonn\u00ed \u010d\u00edslo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) V z\u00e1vislosti na m\u00edst\u011b doru\u010den\u00ed, zp\u016fsobu dopravy, druhu zbo\u017e\u00ed a zvolen\u00e9 mo\u017enosti dopravy mohou b\u00fdt vyu\u017e\u00edv\u00e1ni zejm\u00e9na DHL, Deutsche Post, DPD, GLS, UPS, Hermes, spedi\u010dn\u00ed spole\u010dnosti, kur\u00fdrn\u00ed slu\u017eby a dal\u0161\u00ed n\u00e1rodn\u00ed nebo mezin\u00e1rodn\u00ed p\u0159epravn\u00ed a doru\u010dovac\u00ed spole\u010dnosti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Pokud je nab\u00edzeno sledov\u00e1n\u00ed z\u00e1silky, ozn\u00e1men\u00ed o bal\u00edku nebo informace o doru\u010den\u00ed, mohou b\u00fdt pot\u0159ebn\u00e9 kontaktn\u00ed \u00fadaje p\u0159ed\u00e1ny p\u0159\u00edslu\u0161n\u00e9mu p\u0159epravci, pokud pro to existuje odpov\u00eddaj\u00edc\u00ed pr\u00e1vn\u00ed z\u00e1klad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Pr\u00e1vn\u00edm z\u00e1kladem pro p\u0159ed\u00e1n\u00ed nezbytn\u00e9 k pln\u011bn\u00ed smlouvy je \u010dl. 6 odst. 1 p\u00edsm. b GDPR.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">17. eBay a dal\u0161\u00ed online tr\u017ei\u0161t\u011b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Jokerchips m\u016f\u017ee nab\u00edzet a prod\u00e1vat zbo\u017e\u00ed tak\u00e9 prost\u0159ednictv\u00edm eBay a dal\u0161\u00edch online tr\u017ei\u0161\u0165.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) P\u0159i objedn\u00e1vce prost\u0159ednictv\u00edm eBay obdr\u017e\u00ed Jokerchips \u00fadaje pot\u0159ebn\u00e9 k realizaci p\u0159\u00edslu\u0161n\u00e9 kupn\u00ed smlouvy p\u0159es platformu eBay. Mohou sem pat\u0159it zejm\u00e9na u\u017eivatelsk\u00e9 jm\u00e9no eBay, jm\u00e9no, faktura\u010dn\u00ed a dodac\u00ed adresa, e-mailov\u00e1 adresa nebo komunika\u010dn\u00ed adresa poskytnut\u00e1 eBay, \u00fadaje o objedn\u00e1vce, platb\u011b a doprav\u011b a zpr\u00e1vy souvisej\u00edc\u00ed s objedn\u00e1vkou.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Zpracov\u00e1n\u00ed ze strany Jokerchips prob\u00edh\u00e1 zejm\u00e9na za \u00fa\u010delem pln\u011bn\u00ed smlouvy, zpracov\u00e1n\u00ed plateb a dopravy, komunikace se z\u00e1kazn\u00edkem, \u0159e\u0161en\u00ed vr\u00e1cen\u00ed zbo\u017e\u00ed, odstoupen\u00ed od smlouvy, z\u00e1ru\u010dn\u00edch p\u0159\u00edpad\u016f a dal\u0161\u00edch smluvn\u00edch proces\u016f na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. b GDPR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) eBay zpracov\u00e1v\u00e1 osobn\u00ed \u00fadaje v r\u00e1mci sv\u00e9 platformy ve vlastn\u00ed odpov\u011bdnosti podle vlastn\u00edch z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f. Skupina eBay pou\u017e\u00edv\u00e1 mimo jin\u00e9 z\u00e1vazn\u00e1 intern\u00ed pravidla ochrany osobn\u00edch \u00fadaj\u016f pro \u00fadaje \u010dlen\u016f. (eBay)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Obdobn\u011b to plat\u00ed pro dal\u0161\u00ed tr\u017ei\u0161t\u011b nebo prodejn\u00ed platformy, pokud je Jokerchips pou\u017e\u00edv\u00e1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">18. Slu\u017eby Google<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Jokerchips m\u016f\u017ee pou\u017e\u00edvat slu\u017eby Google. V z\u00e1vislosti na konkr\u00e9tn\u011b pou\u017eit\u00e9 slu\u017eb\u011b mohou b\u00fdt zpracov\u00e1v\u00e1ny zejm\u00e9na IP adresa, informace o za\u0159\u00edzen\u00ed a prohl\u00ed\u017ee\u010di, nav\u0161t\u00edven\u00e9 str\u00e1nky, interakce, referrer, \u010dasov\u00e9 \u00fadaje, informace o poloze, cookie a reklamn\u00ed identifik\u00e1tory a dal\u0161\u00ed \u00fadaje o pou\u017e\u00edv\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google s\u00e1m uv\u00e1d\u00ed, \u017ee p\u0159i slu\u017eb\u00e1ch integrovan\u00fdch do webov\u00fdch str\u00e1nek, jako jsou Google Ads, Google Analytics nebo YouTube, mohou b\u00fdt spole\u010dnosti Google p\u0159ed\u00e1v\u00e1ny mimo jin\u00e9 URL nav\u0161t\u00edven\u00e9 str\u00e1nky a IP adresa. (Google - Ochrana soukrom\u00ed a podm\u00ednky)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Pokud je ze z\u00e1kona vy\u017eadov\u00e1n souhlas, jsou odpov\u00eddaj\u00edc\u00ed slu\u017eby Google aktivov\u00e1ny a\u017e po jeho ud\u011blen\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.1 Google Analytics<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1n Google Analytics, m\u016f\u017ee b\u00fdt slu\u017eba vyu\u017e\u00edv\u00e1na k m\u011b\u0159en\u00ed dosahu a anal\u00fdze pou\u017e\u00edv\u00e1n\u00ed internetov\u00e9 nab\u00eddky. Mohou b\u00fdt zpracov\u00e1v\u00e1ny zejm\u00e9na \u00fadaje o za\u0159\u00edzen\u00ed, prohl\u00ed\u017ee\u010di, pou\u017e\u00edv\u00e1n\u00ed, interakc\u00edch a technick\u00e9 \u00fadaje.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.2 Google Ads a sledov\u00e1n\u00ed konverz\u00ed<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou pou\u017e\u00edv\u00e1ny Google Ads, sledov\u00e1n\u00ed konverz\u00ed nebo srovnateln\u00e9 reklamn\u00ed slu\u017eby Google, mohou slou\u017eit k m\u011b\u0159en\u00ed \u00fasp\u011b\u0161nosti reklam, p\u0159i\u0159azov\u00e1n\u00ed konverz\u00ed a optimalizaci reklamn\u00edch kampan\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.3 Remarketing a personalizovan\u00e1 reklama<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou pou\u017e\u00edv\u00e1ny odpov\u00eddaj\u00edc\u00ed reklamn\u00ed funkce Google a byly ud\u011bleny po\u017eadovan\u00e9 souhlasy, mohou b\u00fdt \u00fadaje o pou\u017e\u00edv\u00e1n\u00ed vyu\u017e\u00edv\u00e1ny k vytv\u00e1\u0159en\u00ed c\u00edlov\u00fdch skupin a zobrazov\u00e1n\u00ed nebo m\u011b\u0159en\u00ed reklamy podle z\u00e1jm\u016f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.4 Google Tag Manager<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1n Google Tag Manager, m\u016f\u017ee slou\u017eit ke spr\u00e1v\u011b a spou\u0161t\u011bn\u00ed tag\u016f a integrovan\u00fdch slu\u017eeb. Jak\u00e9 dal\u0161\u00ed zpracov\u00e1n\u00ed prob\u00edh\u00e1, z\u00e1vis\u00ed zejm\u00e9na na slu\u017eb\u00e1ch integrovan\u00fdch prost\u0159ednictv\u00edm Tag Manageru.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.5 Google Consent Mode<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1n Google Consent Mode, mohou b\u00fdt slu\u017eb\u00e1m Google p\u0159ed\u00e1v\u00e1ny sign\u00e1ly o ud\u011blen\u00fdch nebo odm\u00edtnut\u00fdch souhlasech a jejich chov\u00e1n\u00ed m\u016f\u017ee b\u00fdt \u0159\u00edzeno podle stavu souhlasu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.6 Google Merchant Center a Google Shopping<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou produkty propagov\u00e1ny prost\u0159ednictv\u00edm Google Merchant Center, Google Shopping nebo srovnateln\u00fdch nab\u00eddek Google, mohou b\u00fdt zpracov\u00e1v\u00e1ny \u00fadaje o produktech, obchod\u011b, pou\u017e\u00edv\u00e1n\u00ed, kampan\u00edch a konverz\u00edch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.7 YouTube<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou vlo\u017eena videa YouTube, mohou b\u00fdt p\u0159i na\u010d\u00edt\u00e1n\u00ed nebo p\u0159ehr\u00e1v\u00e1n\u00ed videa p\u0159ed\u00e1v\u00e1ny \u00fadaje spole\u010dnosti Google\/YouTube. Mohou sem pat\u0159it zejm\u00e9na IP adresa, informace o za\u0159\u00edzen\u00ed a informace o nav\u0161t\u00edven\u00e9 str\u00e1nce.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.8 Google Maps<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je integrov\u00e1na slu\u017eba Google Maps, mohou b\u00fdt pro zobrazen\u00ed map zpracov\u00e1v\u00e1ny zejm\u00e9na IP adresa, informace o za\u0159\u00edzen\u00ed a p\u0159\u00edpadn\u011b informace o poloze.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.9 Google Fonts<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Webov\u00e1 p\u00edsma mohou b\u00fdt poskytov\u00e1na lok\u00e1ln\u011b na serveru Jokerchips nebo, pokud je to odpov\u00eddaj\u00edc\u00edm zp\u016fsobem nastaveno a pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9, na\u010d\u00edt\u00e1na od extern\u00edch poskytovatel\u016f. P\u0159i extern\u00edm na\u010d\u00edt\u00e1n\u00ed mohou b\u00fdt p\u0159\u00edslu\u0161n\u00e9mu poskytovateli p\u0159ed\u00e1v\u00e1ny technick\u00e9 \u00fadaje o p\u0159ipojen\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.10 Google reCAPTCHA a bezpe\u010dnostn\u00ed slu\u017eby<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1na slu\u017eba Google reCAPTCHA nebo srovnateln\u00e9 slu\u017eby, mohou slou\u017eit k rozpozn\u00e1n\u00ed automatizovan\u00fdch nebo zneu\u017e\u00edvaj\u00edc\u00edch p\u0159\u00edstup\u016f. Mohou b\u00fdt p\u0159itom zpracov\u00e1v\u00e1ny zejm\u00e9na IP adresa, \u00fadaje o za\u0159\u00edzen\u00ed, prohl\u00ed\u017ee\u010di, interakc\u00edch a pou\u017e\u00edv\u00e1n\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">18.11 Dal\u0161\u00ed slu\u017eby Google<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou integrov\u00e1ny dal\u0161\u00ed slu\u017eby Google, konkr\u00e9tn\u00ed zpracov\u00e1n\u00ed \u00fadaj\u016f se \u0159\u00edd\u00ed druhem a konfigurac\u00ed p\u0159\u00edslu\u0161n\u00e9 slu\u017eby a existuj\u00edc\u00edm pr\u00e1vn\u00edm z\u00e1kladem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google uv\u00e1d\u00ed mimo jin\u00e9 vyhled\u00e1v\u00e1n\u00ed, YouTube a reklamn\u00ed, analytick\u00e9 a Google Maps produkty integrovan\u00e9 do web\u016f t\u0159et\u00edch stran jako sou\u010d\u00e1st sv\u00e9 nab\u00eddky slu\u017eeb. (Google - Ochrana soukrom\u00ed a podm\u00ednky)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">19. Meta, Facebook a Instagram<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Jokerchips m\u016f\u017ee provozovat firemn\u00ed profily na Facebooku a Instagramu a pou\u017e\u00edvat slu\u017eby skupiny Meta pro komunikaci, reklamu, m\u011b\u0159en\u00ed dosahu a marketing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) P\u0159i n\u00e1v\u0161t\u011bv\u011b profil\u016f na Facebooku nebo Instagramu zpracov\u00e1v\u00e1 Meta osobn\u00ed \u00fadaje podle vlastn\u00edch z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f. Jokerchips m\u016f\u017ee podle konkr\u00e9tn\u00ed funkce z\u00edsk\u00e1vat informace o interakc\u00edch, zpr\u00e1v\u00e1ch, koment\u00e1\u0159\u00edch a statistick\u00fdch vyhodnocen\u00edch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">19.1 Meta Pixel<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1n Meta Pixel, m\u016f\u017ee slou\u017eit k m\u011b\u0159en\u00ed interakc\u00ed na webu, \u00fasp\u011b\u0161nosti reklamy, konverz\u00ed, vytv\u00e1\u0159en\u00ed c\u00edlov\u00fdch skupin a optimalizaci reklamy na Facebooku a Instagramu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">19.2 Meta Custom Audiences<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou pou\u017e\u00edv\u00e1ny odpov\u00eddaj\u00edc\u00ed funkce a je to pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9, mohou b\u00fdt vytv\u00e1\u0159eny c\u00edlov\u00e9 skupiny pro reklamn\u00ed opat\u0159en\u00ed nebo oslovov\u00e1ny st\u00e1vaj\u00edc\u00ed c\u00edlov\u00e9 skupiny.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">19.3 Meta Conversions API<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1no Meta Conversions API nebo srovnateln\u00e1 serverov\u00e1 rozhran\u00ed, mohou b\u00fdt spole\u010dnosti Meta serverov\u011b p\u0159ed\u00e1v\u00e1ny \u00fadaje o ud\u00e1lostech a konverz\u00edch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">19.4 Vlo\u017een\u00fd obsah Facebooku a Instagramu<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je obsah z Facebooku nebo Instagramu p\u0159\u00edmo vlo\u017een do webov\u00fdch str\u00e1nek, m\u016f\u017ee p\u0159i jeho na\u010d\u00edt\u00e1n\u00ed doj\u00edt k nav\u00e1z\u00e1n\u00ed spojen\u00ed se spole\u010dnost\u00ed Meta. Pokud je k tomu vy\u017eadov\u00e1n souhlas, je vlo\u017een\u00ed aktivov\u00e1no a\u017e po jeho p\u0159\u00edslu\u0161n\u00e9m ud\u011blen\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">20. TikTok<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Jokerchips m\u016f\u017ee provozovat firemn\u00ed profil na TikToku a pou\u017e\u00edvat slu\u017eby TikTok pro reklamu, m\u011b\u0159en\u00ed dosahu a m\u011b\u0159en\u00ed konverz\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Podle vlastn\u00edch z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f zpracov\u00e1v\u00e1 TikTok mimo jin\u00e9 \u00fadaje poskytnut\u00e9, automaticky shrom\u00e1\u017ed\u011bn\u00e9 a z\u00edskan\u00e9 z jin\u00fdch zdroj\u016f. Pro u\u017eivatele v EHP uv\u00e1d\u00ed TikTok spole\u010dnosti TikTok Technology Limited v Irsku a TikTok Information Technologies UK Limited jako spole\u010dn\u00e9 spr\u00e1vce zde popsan\u00e9ho zpracov\u00e1n\u00ed na platform\u011b. (TikTok)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">20.1 TikTok Pixel<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je pou\u017e\u00edv\u00e1n TikTok Pixel, mohou b\u00fdt interakce na webu a konverzn\u00ed ud\u00e1losti zpracov\u00e1v\u00e1ny za \u00fa\u010delem m\u011b\u0159en\u00ed a optimalizace reklamy na TikToku.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">20.2 TikTok Events API a srovnateln\u00e1 rozhran\u00ed<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou pou\u017e\u00edv\u00e1na serverov\u00e1 reklamn\u00ed nebo konverzn\u00ed rozhran\u00ed TikTok, mohou b\u00fdt TikToku p\u0159ed\u00e1v\u00e1ny \u00fadaje o ud\u00e1lostech a konverz\u00edch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">20.3 Vlo\u017een\u00fd obsah TikTok<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je vlo\u017een obsah TikTok, m\u016f\u017ee b\u00fdt nav\u00e1z\u00e1no spojen\u00ed s TikTokem. Pokud je k tomu vy\u017eadov\u00e1n souhlas, doch\u00e1z\u00ed k aktivaci a\u017e po jeho ud\u011blen\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">21. Dal\u0161\u00ed soci\u00e1ln\u00ed s\u00edt\u011b a platformy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jokerchips m\u016f\u017ee d\u00e1le provozovat firemn\u00ed profily, odkazy, vlo\u017een\u00fd obsah nebo - pokud jsou odpov\u00eddaj\u00edc\u00edm zp\u016fsobem pou\u017e\u00edv\u00e1ny a je to pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9 - reklamn\u00ed a analytick\u00e9 slu\u017eby dal\u0161\u00edch platforem, zejm\u00e9na Pinterest, X, LinkedIn, Snapchat, Twitch nebo srovnateln\u00e9 s\u00edt\u011b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">U pouh\u00e9ho odkazu na extern\u00ed platformu u\u017eivatel zpravidla nav\u0161t\u00edv\u00ed p\u0159\u00edslu\u0161nou platformu a\u017e po otev\u0159en\u00ed odkazu. U vlo\u017een\u00e9ho obsahu, plugin\u016f, pixel\u016f nebo srovnateln\u00fdch technologi\u00ed v\u0161ak m\u016f\u017ee doj\u00edt k p\u0159enosu \u00fadaj\u016f ji\u017e p\u0159i na\u010dten\u00ed nebo aktivaci p\u0159\u00edslu\u0161n\u00e9ho obsahu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud je k tomu ze z\u00e1kona vy\u017eadov\u00e1n souhlas, odpov\u00eddaj\u00edc\u00ed aktivace prob\u011bhne a\u017e po jeho ud\u011blen\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">22. Hodnocen\u00ed produkt\u016f, z\u00e1kaznick\u00e1 hodnocen\u00ed a hodnotic\u00ed slu\u017eby<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Pokud mohou z\u00e1kazn\u00edci hodnotit produkty nebo slu\u017eby, zpracov\u00e1vaj\u00ed se \u00fadaje a obsah uveden\u00e9 v souvislosti s t\u00edmto hodnocen\u00edm.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Podle konkr\u00e9tn\u00edho proveden\u00ed mohou b\u00fdt zpracov\u00e1v\u00e1ny jm\u00e9no nebo pseudonym, hodnocen\u00ed, text hodnocen\u00ed, vztah k produktu, \u010das a technick\u00e9 \u00fadaje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pokud jsou pou\u017e\u00edv\u00e1ny extern\u00ed hodnotic\u00ed platformy nebo pluginy, mohou b\u00fdt \u00fadaje pot\u0159ebn\u00e9 pro poskytnut\u00ed nebo ov\u011b\u0159en\u00ed hodnocen\u00ed p\u0159ed\u00e1ny p\u0159\u00edslu\u0161n\u00e9mu poskytovateli.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">23. Bezpe\u010dnost, ochrana proti spamu, bot\u016fm a zneu\u017eit\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) K zabezpe\u010den\u00ed webov\u00fdch str\u00e1nek mohou b\u00fdt pou\u017e\u00edv\u00e1ny bezpe\u010dnostn\u00ed slu\u017eby nebo pluginy, firewally, ochrana p\u0159ihl\u00e1\u0161en\u00ed, anti-spam, anti-bot, skenov\u00e1n\u00ed malwaru, z\u00e1lohov\u00e1n\u00ed, monitoring a srovnateln\u00e9 slu\u017eby.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Mohou b\u00fdt p\u0159itom zpracov\u00e1v\u00e1ny zejm\u00e9na IP adresy, \u010dasov\u00e1 raz\u00edtka, nav\u0161t\u00edven\u00e9 URL, pokusy o p\u0159ihl\u00e1\u0161en\u00ed, informace o prohl\u00ed\u017ee\u010di a za\u0159\u00edzen\u00ed, chyby a bezpe\u010dnostn\u00ed ud\u00e1losti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pr\u00e1vn\u00edm z\u00e1kladem je zejm\u00e9na \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Opr\u00e1vn\u011bn\u00fd z\u00e1jem spo\u010d\u00edv\u00e1 v ochran\u011b webov\u00fdch str\u00e1nek, z\u00e1kazn\u00edk\u016f, syst\u00e9m\u016f a ulo\u017een\u00fdch \u00fadaj\u016f p\u0159ed \u00fatoky, zneu\u017eit\u00edm a neopr\u00e1vn\u011bn\u00fdm p\u0159\u00edstupem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">24. P\u0159\u00edjemci a kategorie p\u0159\u00edjemc\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Osobn\u00ed \u00fadaje mohou b\u00fdt v z\u00e1vislosti na konkr\u00e9tn\u00edm procesu zpracov\u00e1n\u00ed p\u0159ed\u00e1v\u00e1ny zejm\u00e9na n\u00e1sleduj\u00edc\u00edm p\u0159\u00edjemc\u016fm nebo kategori\u00edm p\u0159\u00edjemc\u016f:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm hostingu, dom\u00e9n, server\u016f, CDN a IT slu\u017eeb;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm WordPressu, WooCommerce, t\u00e9mat a plugin\u016f, pokud skute\u010dn\u011b doch\u00e1z\u00ed k p\u0159ed\u00e1n\u00ed \u00fadaj\u016f;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm platebn\u00edch slu\u017eeb, bank\u00e1m, spole\u010dnostem vyd\u00e1vaj\u00edc\u00edm kreditn\u00ed karty a finan\u010dn\u00edm slu\u017eb\u00e1m;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm p\u0159epravn\u00edch, dopravn\u00edch, logistick\u00fdch a doru\u010dovac\u00edch slu\u017eeb;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">v\u00fdrobc\u016fm, tisk\u00e1rn\u00e1m a v\u00fdrobn\u00edm partner\u016fm, zejm\u00e9na u zak\u00e1zkov\u00e9 v\u00fdroby;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm e-mailov\u00fdch, newsletterov\u00fdch a komunika\u010dn\u00edch slu\u017eeb;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm slu\u017eeb spr\u00e1vy souhlas\u016f, analytiky, marketingu a reklamy;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">tr\u017ei\u0161t\u00edm, jako je eBay;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">soci\u00e1ln\u00edm s\u00edt\u00edm a provozovatel\u016fm platforem;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">poskytovatel\u016fm hodnotic\u00edch slu\u017eeb;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">da\u0148ov\u00fdm poradc\u016fm, \u00fa\u010detn\u00edm a pr\u00e1vn\u00edm slu\u017eb\u00e1m;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00fa\u0159ad\u016fm, soud\u016fm a dal\u0161\u00edm ve\u0159ejn\u00fdm org\u00e1n\u016fm, pokud existuje z\u00e1konn\u00e1 povinnost nebo jin\u00fd pr\u00e1vn\u00ed z\u00e1klad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">25. Zpracov\u00e1n\u00ed z pov\u011b\u0159en\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud extern\u00ed poskytovatel\u00e9 slu\u017eeb zpracov\u00e1vaj\u00ed osobn\u00ed \u00fadaje v\u00fdhradn\u011b jm\u00e9nem Jokerchips a jsou spln\u011bny z\u00e1konn\u00e9 podm\u00ednky, jsou v p\u0159\u00edpad\u011b pot\u0159eby uzav\u00edr\u00e1ny smlouvy o zpracov\u00e1n\u00ed podle \u010dl. 28 GDPR.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">26. P\u0159ed\u00e1v\u00e1n\u00ed \u00fadaj\u016f do t\u0159et\u00edch zem\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) P\u0159i vyu\u017e\u00edv\u00e1n\u00ed mezin\u00e1rodn\u00edch poskytovatel\u016f slu\u017eeb m\u016f\u017ee doch\u00e1zet ke zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f mimo Evropskou unii nebo Evropsk\u00fd hospod\u00e1\u0159sk\u00fd prostor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) K p\u0159ed\u00e1n\u00ed doch\u00e1z\u00ed pouze tehdy, jsou-li spln\u011bny podm\u00ednky pr\u00e1va na ochranu osobn\u00edch \u00fadaj\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Pokud pro p\u0159\u00edslu\u0161nou t\u0159et\u00ed zemi existuje rozhodnut\u00ed Evropsk\u00e9 komise o odpov\u00eddaj\u00edc\u00ed \u00farovni ochrany, m\u016f\u017ee b\u00fdt p\u0159ed\u00e1n\u00ed zalo\u017eeno na tomto rozhodnut\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) P\u0159i p\u0159ed\u00e1v\u00e1n\u00ed do USA m\u016f\u017ee b\u00fdt, pokud je p\u0159\u00edslu\u0161n\u00fd p\u0159\u00edjemce odpov\u00eddaj\u00edc\u00edm zp\u016fsobem certifikov\u00e1n, zohledn\u011bn zejm\u00e9na r\u00e1mec EU-U.S. Data Privacy Framework.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Pokud se neuplatn\u00ed rozhodnut\u00ed o odpov\u00eddaj\u00edc\u00ed \u00farovni ochrany, mohou b\u00fdt pou\u017eity zejm\u00e9na standardn\u00ed smluvn\u00ed dolo\u017eky vydan\u00e9 Evropskou komis\u00ed nebo jin\u00e9 z\u00e1konem stanoven\u00e9 z\u00e1ruky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(6) Jednotliv\u00ed mezin\u00e1rodn\u00ed poskytovatel\u00e9 pou\u017e\u00edvaj\u00ed r\u016fzn\u00e9 mechanismy. Stripe nap\u0159\u00edklad uv\u00e1d\u00ed standardn\u00ed smluvn\u00ed dolo\u017eky i svou certifikaci podle EU-U.S. Data Privacy Framework. (Stripe)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">27. Doba uchov\u00e1v\u00e1n\u00ed a v\u00fdmaz<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Osobn\u00ed \u00fadaje jsou z\u00e1sadn\u011b uchov\u00e1v\u00e1ny pouze po dobu, kter\u00e1 je nezbytn\u00e1 pro konkr\u00e9tn\u00ed \u00fa\u010del zpracov\u00e1n\u00ed nebo po kterou existuj\u00ed z\u00e1konn\u00e9 povinnosti uchov\u00e1v\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) \u00dadaje o smlouv\u00e1ch, objedn\u00e1vk\u00e1ch, faktur\u00e1ch a platb\u00e1ch mohou b\u00fdt uchov\u00e1v\u00e1ny d\u00e9le v souladu s obchodn\u011bpr\u00e1vn\u00edmi a da\u0148ov\u00fdmi povinnostmi uchov\u00e1v\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(3) Komunika\u010dn\u00ed \u00fadaje jsou vymaz\u00e1ny, jakmile jejich dal\u0161\u00ed uchov\u00e1v\u00e1n\u00ed ji\u017e nen\u00ed nutn\u00e9 pro vy\u0159\u00edzen\u00ed z\u00e1le\u017eitosti a neexistuj\u00ed z\u00e1konn\u00e9 povinnosti uchov\u00e1v\u00e1n\u00ed ani opr\u00e1vn\u011bn\u00e9 d\u016fvody pro dal\u0161\u00ed uchov\u00e1v\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(4) Doklady o souhlasech a spr\u00e1v\u011b souhlas\u016f mohou b\u00fdt uchov\u00e1v\u00e1ny tak dlouho, jak je to nezbytn\u00e9 k dolo\u017een\u00ed \u0159\u00e1dn\u00e9 spr\u00e1vy souhlas\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(5) Bezpe\u010dnostn\u00ed a serverov\u00e9 protokoly jsou z\u00e1sadn\u011b uchov\u00e1v\u00e1ny pouze tak dlouho, jak je to nezbytn\u00e9 pro bezpe\u010dnost, anal\u00fdzu chyb a prevenci zneu\u017eit\u00ed, s v\u00fdhradou del\u0161\u00edho nezbytn\u00e9ho uchov\u00e1v\u00e1n\u00ed p\u0159i konkr\u00e9tn\u00edch bezpe\u010dnostn\u00edch incidentech.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(6) Z pr\u00e1vn\u00edch d\u016fvod\u016f mohou b\u00fdt \u00fadaje uchov\u00e1v\u00e1ny i po v\u00fdmazu z\u00e1kaznick\u00e9ho \u00fa\u010dtu nebo po \u017e\u00e1dosti o v\u00fdmaz, pokud existuje z\u00e1konn\u00e1 povinnost uchov\u00e1v\u00e1n\u00ed nebo jin\u00fd z\u00e1konn\u00fd d\u016fvod pro dal\u0161\u00ed uchov\u00e1v\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">WooCommerce poskytuje funkce pro stanoven\u00ed dob uchov\u00e1v\u00e1n\u00ed a odstra\u0148ov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f objedn\u00e1vek. (WooCommerce)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">28. Bezpe\u010dnost \u00fadaj\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jokerchips p\u0159ij\u00edm\u00e1 s ohledem na stav techniky, n\u00e1klady na implementaci a povahu, rozsah, okolnosti a \u00fa\u010dely zpracov\u00e1n\u00ed vhodn\u00e1 technick\u00e1 a organiza\u010dn\u00ed opat\u0159en\u00ed k ochran\u011b osobn\u00edch \u00fadaj\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mohou zahrnovat zejm\u00e9na \u0161ifrovan\u00fd p\u0159enos dat, koncepce p\u0159\u00edstupu a opr\u00e1vn\u011bn\u00ed, aktualizace, bezpe\u010dnostn\u00ed mechanismy, z\u00e1lohy, firewally, ochranu proti \u0161kodliv\u00e9mu softwaru a organiza\u010dn\u00ed opat\u0159en\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">29. Pr\u00e1va subjekt\u016f \u00fadaj\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Subjekt\u016fm \u00fadaj\u016f n\u00e1le\u017e\u00ed za z\u00e1konn\u00fdch podm\u00ednek zejm\u00e9na tato pr\u00e1va:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo na p\u0159\u00edstup k osobn\u00edm \u00fadaj\u016fm, kter\u00e9 jsou o nich zpracov\u00e1v\u00e1ny, podle \u010dl. 15 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo na opravu nespr\u00e1vn\u00fdch nebo dopln\u011bn\u00ed ne\u00fapln\u00fdch \u00fadaj\u016f podle \u010dl. 16 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo na v\u00fdmaz osobn\u00edch \u00fadaj\u016f podle \u010dl. 17 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed podle \u010dl. 18 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo na p\u0159enositelnost \u00fadaj\u016f podle \u010dl. 20 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo vzn\u00e9st n\u00e1mitku proti ur\u010dit\u00fdm zp\u016fsob\u016fm zpracov\u00e1n\u00ed podle \u010dl. 21 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">pr\u00e1vo odvolat ud\u011blen\u00fd souhlas s \u00fa\u010dinky do budoucna podle \u010dl. 7 odst. 3 GDPR;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">a pr\u00e1vo podat st\u00ed\u017enost u p\u0159\u00edslu\u0161n\u00e9ho dozorov\u00e9ho \u00fa\u0159adu pro ochranu osobn\u00edch \u00fadaj\u016f podle \u010dl. 77 GDPR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pro uplatn\u011bn\u00ed t\u011bchto pr\u00e1v lze pou\u017e\u00edt zejm\u00e9na n\u00e1sleduj\u00edc\u00ed adresu:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jokerchips<br>Gregor Oliver Staudinger<br>Siedlungssteige 8<br>94244 Teisnach<br>N\u011bmecko<br>E-mail: <a href=\"mailto:info@jokerchips.de\">info@jokerchips.de<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">30. Pr\u00e1vo vzn\u00e9st n\u00e1mitku<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. e nebo f GDPR, m\u00e1 subjekt \u00fadaj\u016f podle \u010dl. 21 GDPR pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed z d\u016fvod\u016f t\u00fdkaj\u00edc\u00edch se jeho konkr\u00e9tn\u00ed situace.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud jsou osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny pro \u00fa\u010dely p\u0159\u00edm\u00e9ho marketingu, m\u00e1 subjekt \u00fadaj\u016f pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f pro takov\u00e9 \u00fa\u010dely; to plat\u00ed i pro profilov\u00e1n\u00ed, pokud souvis\u00ed s takov\u00fdm p\u0159\u00edm\u00fdm marketingem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">31. Odvol\u00e1n\u00ed souhlasu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ud\u011blen\u00fd souhlas se zpracov\u00e1n\u00edm osobn\u00edch \u00fadaj\u016f lze kdykoli odvolat s \u00fa\u010dinky do budoucna. Z\u00e1konnost zpracov\u00e1n\u00ed zalo\u017een\u00e9ho na souhlasu p\u0159ed jeho odvol\u00e1n\u00edm t\u00edm nen\u00ed dot\u010dena.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud byl souhlas ud\u011blen prost\u0159ednictv\u00edm syst\u00e9mu pro spr\u00e1vu souhlas\u016f na webov\u00fdch str\u00e1nk\u00e1ch, lze jej zpravidla tak\u00e9 zm\u011bnit nebo odvolat prost\u0159ednictv\u00edm tam dostupn\u00fdch nastaven\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">32. Automatizovan\u00e9 rozhodov\u00e1n\u00ed a profilov\u00e1n\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Jokerchips z\u00e1sadn\u011b nep\u0159ij\u00edm\u00e1 rozhodnut\u00ed zalo\u017een\u00e1 v\u00fdhradn\u011b na automatizovan\u00e9m zpracov\u00e1n\u00ed, kter\u00e1 maj\u00ed pr\u00e1vn\u00ed nebo obdobn\u011b v\u00fdznamn\u00e9 \u00fa\u010dinky, pokud v konkr\u00e9tn\u00edm p\u0159\u00edpad\u011b nen\u00ed v\u00fdslovn\u011b uvedeno jinak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) N\u011bkte\u0159\u00ed poskytovatel\u00e9 platebn\u00edch, bezpe\u010dnostn\u00edch, protipodvodn\u00edch nebo \u00fav\u011brov\u00fdch slu\u017eeb mohou v r\u00e1mci vlastn\u00edch slu\u017eeb pou\u017e\u00edvat automatizovan\u00e9 kontroln\u00ed nebo rozhodovac\u00ed postupy. Informace o tom se \u0159\u00edd\u00ed konkr\u00e9tn\u00edm poskytovatelem a zvolen\u00fdm zp\u016fsobem platby nebo druhem slu\u017eby.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">33. Povinnost poskytnout \u00fadaje<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">(1) Poskytnut\u00ed osobn\u00edch \u00fadaj\u016f z\u00e1sadn\u011b nen\u00ed vy\u017eadov\u00e1no z\u00e1konem ani smlouvou, pokud v konkr\u00e9tn\u00edm p\u0159\u00edpad\u011b neplat\u00ed n\u011bco jin\u00e9ho.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(2) Pro uzav\u0159en\u00ed a pln\u011bn\u00ed kupn\u00ed smlouvy je v\u0161ak nutn\u00e9 poskytnout \u00fadaje nezbytn\u00e9 pro objedn\u00e1vku, zpracov\u00e1n\u00ed platby a dod\u00e1n\u00ed. Bez t\u011bchto \u00fadaj\u016f nemus\u00ed b\u00fdt mo\u017en\u00e9 smlouvu uzav\u0159\u00edt nebo plnit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">34. \u00dadaje o d\u011btech a mladistv\u00fdch<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nab\u00eddka Jokerchips nen\u00ed c\u00edlen\u011b ur\u010dena d\u011btem. Jokerchips z\u00e1sadn\u011b neprov\u00e1d\u00ed obecn\u00e9 ov\u011b\u0159ov\u00e1n\u00ed v\u011bku n\u00e1v\u0161t\u011bvn\u00edk\u016f webov\u00fdch str\u00e1nek. Pokud je zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f zalo\u017eeno na souhlasu a vzhledem k v\u011bku dot\u010den\u00e9 osoby plat\u00ed zvl\u00e1\u0161tn\u00ed z\u00e1konn\u00e9 podm\u00ednky, jsou rozhoduj\u00edc\u00ed p\u0159\u00edslu\u0161n\u00e1 z\u00e1konn\u00e1 ustanoven\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">35. Odkazy na webov\u00e9 str\u00e1nky t\u0159et\u00edch stran<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Webov\u00e9 str\u00e1nky mohou obsahovat odkazy na extern\u00ed webov\u00e9 str\u00e1nky a slu\u017eby. Pouh\u00e9 zobrazen\u00ed webu Jokerchips z\u00e1sadn\u011b samo o sob\u011b nezp\u016fsobuje zpracov\u00e1n\u00ed \u00fadaj\u016f poskytovatelem, na kter\u00e9ho odkaz sm\u011b\u0159uje, pouze z d\u016fvodu existence takov\u00e9ho odkazu. Po otev\u0159en\u00ed extern\u00edho odkazu se na zpracov\u00e1n\u00ed na c\u00edlov\u00e9 str\u00e1nce vztahuj\u00ed z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f p\u0159\u00edslu\u0161n\u00e9ho poskytovatele.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">36. Zm\u011bny t\u011bchto z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jokerchips m\u016f\u017ee tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f upravit, pokud se zm\u011bn\u00ed pr\u00e1vn\u00ed po\u017eadavky, technick\u00e9 funkce, pou\u017e\u00edvan\u00e9 slu\u017eby nebo procesy zpracov\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rozhoduj\u00edc\u00ed je v\u017edy verze zve\u0159ejn\u011bn\u00e1 na webov\u00fdch str\u00e1nk\u00e1ch.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f Jokerchips, Gregor Oliver Staudinger JokerchipsGregor Oliver StaudingerSiedlungssteige 894244 TeisnachN\u011bmeckoE-mail: info@jokerchips.de Stav ke dni: 04. z\u00e1\u0159\u00ed 2026 1. Obecn\u00e9 informace a spr\u00e1vce (1) Ochrana osobn\u00edch \u00fadaj\u016f je pro Jokerchips d\u016fle\u017eit\u00e1. Tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f informuj\u00ed o tom, jak\u00e9 osobn\u00ed \u00fadaje mohou b\u00fdt zpracov\u00e1v\u00e1ny p\u0159i pou\u017e\u00edv\u00e1n\u00ed internetov\u00fdch slu\u017eeb a internetov\u00e9ho obchodu, p\u0159i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-27","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/pages\/27","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/comments?post=27"}],"version-history":[{"count":10,"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/pages\/27\/revisions"}],"predecessor-version":[{"id":831,"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/pages\/27\/revisions\/831"}],"wp:attachment":[{"href":"https:\/\/jokerchips.de\/cs\/wp-json\/wp\/v2\/media?parent=27"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}